The Founder Makes It Big Time

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The Founder is not a movie about hamburgers.  It’s a movie about business, and a good one: solid, compelling, and more than you expect.  One thing we learn: Ray Kroc was a jerk.  And when you think of it, a lot of big companies have been built by jerks.  But what makes this movie good — beyond the journey itself — is that he’s a complicated, interesting character — if ultimately still a jerk.

Peter Travers, Rolling Stone:

How is Michael Keaton’s performance as McDonald’s self-proclaimed founder Ray Kroc? I gotta say, I’m lovin’ it. Keaton is firing on all cylinders in The Founder and he makes this electrifying film something to see.

Like Apple founder Steve Jobs, Kroc – who died in 1984 – had a genius for marketing the talent of others. Is that a lesser gift? Not in these United States. Not then. And not in the age of Trump. Set more than a half century ago, The Founder proves to be a movie for a divisive here and now. Step right up. You might just learn something. God help us.

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Times article on the movie’s production makes an interesting point:

…the film’s portrayal of Kroc comes with a notable irony: Unauthorized by the company, “The Founder” uses McDonald’s zealously guarded iconography to provide a bold visual tour through Kroc’s supposed hijacking of those same, mostly trademarked, images.

The Founder qualified for 2016 awards — I had thought it a Hail, Caesar!-type 2017 release which would not.  As typical, the Academy is blind to the best (Variety discusses this).  I hate to do it, but I must revise my 2016 list: The Founder knocks Sully out of the Top Five.  8/10

Comparison Notes (recommended): Big Eyes comes to mind – a good juxtaposition on the male businessman-jerk theme; Citizen Kane

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2 thoughts on “The Founder Makes It Big Time

  1. Pingback: The Best and Worst of 2016 [u] | movies remark

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